Vice President Harris Struggles in the Media Battle Against Trump

Donald Trump consistently draws attention with spontaneous moments, while Kamala Harris’s traditional approach garners less interest.

On October 20, Trump visited a McDonald's in Pennsylvania, donned an apron, and fried potatoes with staff guidance. Although politically motivated, the visit created a viral moment. His campaign seized the opportunity to make Trump the center of public and media attention.

On the same day, Kamala Harris addressed a large congregation in Georgia, and Stevie Wonder sang "Happy Birthday" for her 60th birthday, but neither event attracted much media coverage.

This contrast highlights the significant difference in approach between the two candidates, explaining why the race for the White House seems to be leaning in Trump’s favor. Trump, known for leveraging media attention, frequently creates unscripted moments that captivate audiences, while Harris's disciplined campaign receives less notice.

Experts warn that relying solely on discipline isn't enough in today's campaign environment. Trump effortlessly creates impactful moments, like his visit to McDonald's, mocking Harris’s past claim of working there during college. Trump joked about gaining more McDonald's experience in 15 minutes than Harris.

This strategy echoes Trump’s successful 2016 campaign, though it didn't work against Joe Biden in 2020, when the election took place during the COVID-19 pandemic. In contrast, Harris has ramped up her media appearances, including some intense interviews.

Despite Harris’s campaign efforts, like visiting battleground states, Trump's unscripted moments, such as interacting with voters and surprising local businesses, often overshadow her. For example, Trump's McDonald's visit and a surprise TV interview drew considerable attention, while Harris’s typical campaign stops received less.

As Election Day approaches, both Trump and Harris are campaigning heavily in key states. Harris remains hopeful, stating America is ready for its first female president, while Trump, at a rally in North Carolina, frames the election as a choice between failure or a "great new era."

(According toHill, AFP)

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